Last updated: 22nd January 2026
1.1 “Carer” means the person/persons who attend the Course or any part of it with the Player.
1.2 “Parent” means a parent or legal guardian who will be responsible for the payment of the Fees and who is the contracting party to this contract.
1.3 “We Make Footballers” / “WMF” means the company with whom you have entered into this agreement.
1.4 “Course” means the We Make Footballers training sessions described on the website.
1.5 “Enrolment Form” means the form used to enrol or re-enrol the Player on the Course.
1.6 “Fee” means the monetary cost per Course as specified on the Enrolment Form.
1.7 “Coach” means the individual(s), contracted or employed by WMF, who teach the Course.
1.8 “Premises” means the venue where the Course takes place.
1.9 “Pupil” / “Player” means the child attending the Course.
1.10 “Terms” means these Terms and Conditions, including any special terms agreed in writing.
1.11 “Make-Up Class” means any additional session granted under these Terms when a class is missed.
2.1 All agreements relating to the teaching of the Course by WMF are subject exclusively to these Terms.
2.2 No variation is binding unless agreed in writing by WMF and the Parent.
2.3 These Terms are deemed accepted when the Parent pays the Fee. Payment by a Carer counts as payment on behalf of the Parent.
2.4 The Parent and/or Carer agree to keep all WMF training content confidential.
2.5 Continued attendance after updates to these Terms constitutes acceptance of the revised Terms.
3.1 WMF will not accept children who arrive without a prior booking. One trial session may be attended (free or paid depending on location). Continued attendance requires a subscription.
3.2 All participants must be pre-registered; spaces are first-come, first-served.
3.3 Booking confirmations and receipts are sent to the email provided. WMF is not responsible for incorrectly entered email addresses.
3.4 WMF does not issue refunds or credits except where required by applicable law.
3.5 A Course is booked for a set number of sessions. Renewal is automatic unless cancelled.
3.6 Missed sessions are not eligible for free, additional, or make-up sessions unless specified otherwise.
3.7 Payments are processed online via Stripe, GoCardless, or other approved processors.
3.8 Subscriptions renew automatically unless cancelled by the Parent through the Parent Area. By booking, the Parent agrees to recurring subscription charges until the subscription is cancelled.
4.1 WMF may cancel a class due to venue issues or matters beyond our control. No refund is required.
4.2 WMF is not liable for any loss or damage arising from cancellations.
4.3 Subscriptions must be cancelled at least two weeks before renewal through the Parent Area.
4.4 No refunds or credits will be issued except as stated in Section 3.4.
WMF’s Customer Service team may contact Parents regarding failed, pending, or overdue payments for the purpose of assisting with account resolution. Support may include sending payment links, explaining how to update payment methods, and providing general guidance to help ensure accounts remain up to date.
All payments must be completed directly by the Parent. WMF staff will not collect, input, or process payment information on behalf of any Parent.
5.1 The Parent warrants that:
(a) All enrolment details are accurate and kept up to date.
(b) The Player/Carer will not attend if suffering from an illness or condition harmful to others.
(c) The Player is supervised at all times by the Carer while on the Premises.
(d) The Parent indemnifies WMF against any losses or liabilities caused by the Parent, Carer, or Player.
(e) WMF is not responsible for lost or stolen property.
6.1 WMF may exclude a Player or Carer for unacceptable behaviour at its sole discretion.
6.2 WMF determines the standard of acceptable behaviour.
6.3 Players must follow the Player Code of Conduct.
6.4 Parents must follow the Parent Code of Conduct.
6.5 Parents must collect children promptly; WMF may contact authorities if delays present safeguarding concerns.
6.6 WMF may refuse further training to anyone who breaches conduct or safeguarding policies.
7.1 Except in cases of fraud or negligence, WMF is not liable for any loss, damage, or delay connected to the Course.
7.2 Claims must be raised within 15 days of the event.
7.3 Maximum liability shall not exceed the Fee paid.
7.4 Parents understand and accept inherent risks of sports participation, including injury or illness.
7.5 Parents waive all claims against WMF except where limited by law.
7.6 WMF does not provide insurance; Parents must maintain their own medical/accident coverage.
7.7 Parents must disclose any medical or psychological conditions relevant to participation.
8.1 Notices must be sent by prepaid post or email. Notices are deemed received 72 hours after posting or 24 hours after emailing unless they bounce.
8.2 Failure to enforce any clause does not constitute a waiver of rights.
8.3 These Terms represent the full agreement between WMF and the Parent.
8.4 WMF may amend these Terms with 30 days’ notice; continued participation constitutes acceptance.
8.5 Parents may not transfer rights or obligations without WMF consent.
8.6 Governing law and jurisdiction vary by country (see supplements below).
9.1 WMF may implement health and safety measures in response to public health guidance.
9.2 Parents must review WMF’s current health and safety policies before booking.
9.3 WMF may cancel or reschedule classes due to public health restrictions.
This section applies to all photography, video recording, and image capture of children under 16 years old participating in WMF programs
This includes weekly training sessions, trial sessions, Fun Flair Festivals, and all other WMF activities
No photography, filming, or image capture of any child will occur without explicit parental consent obtained at registration
Explicit parental consent for photography and filming is obtained through the registration process
By completing registration, the Parent confirms they have read and understood the Photography Policy and Privacy Policy
Consent is collected via the registration system with separate consent selections for:
Each consent category requires an active selection by the Parent
No consent option is pre-selected
The Parent must provide a response to each consent category to complete registration
Registration constitutes documented consent for audit and compliance purposes
The registration system records the following for each consent selection:
Consent records are retained for the duration of enrolment plus five years
Consent records are available for regulatory audit upon request
Where the Parent selects YES to a consent category, WMF may use the child's image for that specified purpose
Where the Parent selects NO to a consent category, WMF will not use the child's image for that purpose
Selecting NO to any consent category does not prevent the child from participating in WMF programs
Selecting NO to social media consent does not affect scouting consent and vice versa
All photography and filming at WMF sessions and events must be conducted on WMF-owned or WMF-approved devices only
Personal mobile phones and personal recording devices are prohibited for capturing images of children during sessions
This applies to all WMF staff, coaches, and contractors
Parents and carers may photograph or film their own child only
Parents and carers must not capture identifiable images of other children without the consent of those children's parents
WMF may use photographs and videos of children for social media and marketing only where the Parent selected YES to social media and marketing consent at registration
Social media channels include but are not limited to Instagram, Facebook, TikTok, YouTube, and franchise-specific accounts
Marketing use includes but is not limited to website content, promotional materials, flyers, email campaigns, and advertisements
WMF will not:
Where consent was not provided at registration, WMF will make reasonable efforts to exclude the child from photographs and video
In group or wide-angle shots where exclusion is not possible, WMF will not publish images where the child is identifiable
All We Make Footballers sessions are recorded using VeoCam technology.
Purpose of recording: (a) Coaching analysis and player development (b) Safeguarding and safety documentation (c) Quality control and coach training (d) Providing parents with access to view their child's progress
Parent access: Parents will be granted access to the VeoCam platform to view footage of their own child. Parents may not share footage that includes other children without those parents' consent.
Mandatory practice: VeoCam recording is a standard operational practice across all WMF sessions and is essential to our coaching methodology.
Data protection: VeoCam footage is stored securely and access is restricted to authorized coaches, relevant parents, and WMF administrators. Full details are provided in our Privacy Policy Section 5.1A.
Legal basis: We process VeoCam footage under legitimate interest as it is necessary for service delivery, quality assurance, and child safety.
Right to object: Parents may object to VeoCam recording by contacting [email protected]. If we cannot reasonably deliver coaching services without recording (for quality or safety reasons), we may be unable to continue enrollment.
Separate from marketing: VeoCam footage is for internal coaching purposes and parent access only. Use of any footage for marketing or social media requires separate explicit consent as outlined in Section 10.5.
WMF operates scouting programs in partnership with professional football clubs
WMF uses VeoCam and similar recording technology to capture session and event footage for scouting review
Footage is shared with professional clubs and scouts only where the Parent selected YES to scouting consent at registration
Where scouting consent was provided at registration:
Where scouting consent was not provided at registration:
WMF may record sessions for internal purposes including:
Internal use footage is stored securely and is not published externally
Internal recording requires the Parent to have selected YES to internal use consent at registration
Where consent was not provided, the child will be excluded from internal recordings where reasonably practicable
Parents may withdraw consent for any photography, social media, marketing, or scouting use at any time after registration
Withdrawal requests must be submitted to [email protected]
Withdrawal requests must include the child's name and the consent category being withdrawn
Upon receipt of a withdrawal request:
Withdrawal of consent does not affect the lawfulness of processing carried out before withdrawal
Withdrawal of photography consent does not affect the child's ability to participate in WMF programs
Parents may update their consent selections at any time by:
Updated consent applies to future image capture and use only
Previously published content will be removed upon request within 30 days
Parents who select NO to photography consent may request a No Photo identifier for their child
The identifier will be provided at check-in for events and communicated to coaches for regular sessions
WMF staff will make reasonable efforts to exclude identified children from all photography and filming
Incidental inclusion in wide-angle or group shots may still occur despite reasonable efforts
Session and event recordings are retained for a maximum of three years
Social media posts featuring children will be reviewed annually and removed where consent has been withdrawn
Scouting footage shared with external clubs becomes subject to the receiving club's data retention policies
WMF is not responsible for footage retention by third-party clubs after sharing
All photography and filming must respect the dignity and privacy of the child
WMF will not capture or publish images that:
WMF reserves the right to reject or remove any image that does not meet these standards
Safeguarding concerns override all marketing and promotional considerations
Where a safeguarding concern is identified:
WMF staff must report any concerns about image misuse to the designated safeguarding lead
Personal details including the child's name, contact information, school, or address will not be shared alongside images without separate explicit consent
Name tagging on social media requires separate explicit consent beyond social media photography consent
WMF will not respond to third-party requests for child identification from published images
Parental consent is verified through the registration system which requires:
For children under 16 in the United States, verification steps are implemented in compliance with COPPA 2.0
For United Arab Emirates registrations, additional verification is implemented in compliance with Federal Decree Law No. 26 of 2025
United Kingdom
Consent obtained at registration satisfies UK GDPR and Data Protection Act 2018 requirements
Online Safety Act requirements for identifiable children are met through granular consent selection
Company-owned devices only for all photography and filming by staff
FA safeguarding standards apply to all image capture and use
United States
Consent obtained at registration satisfies COPPA 2.0 requirements for children under 16
Verifiable parental consent is obtained through email verification and active consent selection
State-level privacy protections apply where stricter than federal law
Data minimization principles apply to all image collection
Australia
Consent obtained at registration satisfies Privacy Act 1988 and Australian Privacy Principles
Registration consent constitutes written consent for commercial image use
Purpose disclosure is provided at point of consent collection through linked Privacy Policy
Children's images are treated as sensitive information
United Arab Emirates
Consent obtained at registration satisfies Federal Decree Law No. 26 of 2025 (PDPL)
Explicit and verifiable parental consent is obtained through the registration process
Sharenting restrictions are addressed through granular consent options
All image use must not affect the dignity or privacy of the child
WMF complies with Wadeema's Law child protection requirements
Full details on photography data processing are available in the WMF Privacy Policy, Section 5
The Privacy Policy and these Terms and Conditions are aligned and must be read together
In the event of conflict between these Terms and the Privacy Policy regarding photography consent, the stricter requirement applies
11.1 WMF collects and retains personal data for bookings, training, and safeguarding.
11.2 Data may be shared with trusted service providers or successors to WMF.
11.3 WMF maintains industry-standard data security safeguards.
11.4 Parents may request access, correction, or deletion of their data.
11.5 Full details are available in the WMF Privacy Policy: https://wemakefootballers.com/policies/privacy.
Payment Retry Authorisation
By enrolling in a WMF subscription or making any recurring payment, the Parent provides explicit consent for WMF to securely store payment credentials through PCI-DSS compliant processors (for example Stripe and GoCardless). WMF does not store raw payment details.
Retry Attempts
WMF may make up to three (3) automated retry attempts within 14 days for any failed payment.
Scope of Authorisation
Retry attempts apply only to:
(a) subscription fees;
(b) renewal charges;
(c) outstanding amounts from previous failures; and
(d) fees agreed at the time of booking.
Customer Rights
Parents may cancel future payments or withdraw retry consent through the Parent Area, subject to Section 4. Any outstanding amounts remain payable.
Notice Requirements
WMF will notify Parents of failed payments and upcoming retry attempts. Where required by local law, WMF will also give advance notice of subscription renewals.
Parent Responsibilities
Parents agree to:
No Additional Fees
WMF does not charge fees for retry attempts. Bank or payment-provider fees remain the Parent’s responsibility.
Compliance
Retry attempts comply with all applicable privacy and data protection laws, including UK GDPR, the Data Protection Act 2018, CCPA, UAE PDPL, and the Australian Privacy Principles.
Updates to this Payment Retry section will be communicated via the Parent Area and apply to future payments only.
13.1 We Make Footballers is committed to providing an inclusive and welcoming environment for all participants.
13.2 Our sessions are delivered in a group coaching format, with a typical coach-to-player ratio of approximately 1:10. As a result, our programmes are designed to provide general football coaching, rather than individualised or specialist support.
13.3 In line with applicable disability and inclusion laws (see Jurisdiction-Specific Supplements), we will consider and, where appropriate, make reasonable adjustments to support a child's participation. What is considered reasonable will depend on the individual circumstances of each session and child, including safety considerations and the practical resources available within a group setting.
13.4 However, we are not able to provide one-to-one supervision, specialist coaching, medical care, behavioural support, or therapeutic provision as part of our standard sessions. We cannot guarantee that all individual needs can be fully accommodated within a group-based coaching environment.
13.5 Where we reasonably believe that a child's needs cannot be safely or effectively met within our standard session structure, we may discuss alternative options with parents or carers or, where necessary, decline or discontinue participation in the best interests of the child, other participants, and our staff.
13.6 Parents and carers are responsible for informing us of any relevant medical conditions, disabilities, or additional needs so we can assess whether our programme is suitable.
13.7 Nothing in this section is intended to limit or override our obligations under applicable disability and inclusion laws.
Governing Law: Laws of the state where the academy operates.
Refunds: Provided only where required by state consumer law.
ADA: WMF complies with the Americans with Disabilities Act (ADA) and will consider reasonable accommodations.
Privacy: WMF complies with CCPA and other applicable state privacy laws.
Governing Law: Laws of England and Wales.
Equality Act: WMF makes reasonable adjustments under the Equality Act 2010.
Safeguarding: WMF follows FA safeguarding standards.
Privacy: WMF complies with UK GDPR and the Data Protection Act 2018.
Governing Law: Laws of the Emirate in which the academy operates.
Inclusion:WMF complies with Federal Law No. 29 of 2006 regarding People of Determination and will consider reasonable accommodations.
Safeguarding: Compliant with Federal Law No. 3 of 2016 (Wadeema’s Law).
Privacy: Compliant with UAE Federal Data Protection Law No. 45 of 2021.
Governing Law: Laws of the state or territory in which the academy operates.
Inclusion: Compliant with the Disability Discrimination Act 1992 and will consider reasonable adjustments.
Safeguarding: Compliant with relevant state child-protection laws and Working With Children Check (WWCC) requirements.
Privacy: Compliant with the Privacy Act 1988 and the Australian Privacy Principles.